IT Cosmetics Brow Power Universal Brow Pencil Duo

2018 Customer Choice Beauty Award Nominee
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If Sold Separately: $48.00

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What is it: A universal, transforming, long-wear eyebrow pencil infused with cutting-edge, brow-enhancing ingredients and technology. The oval-shaped tip is perfect for both thin and thick brows. The spooly end brush gives a natural, polished look. The brow pencils match all hair colors and cover gray perfectly.

Who is it for: Anyone who wants better brows. Also, it's perfect for anyone who wants brow-enhancing and conditioning benefits and wants to instantly create the look of beautiful, resilient brows that won't budge or smudge.

Why is it different: Developed with leading plastic surgeons, these brow pencils infuse a blend of brow-conditioning ingredients including saw palmetto, nettle extract, green tea, biotin, lecithin, grape seed, panthenol, and vitamins A, C, and E. The transforming shade adjusts to every hair color and gives a beautiful, natural-looking brow. It's also paraben-free, fragrance-free, phthalate-free, and sulfate-free.

How do I use it: Apply lighter, softer strokes to match lighter color hair, including blonde and silver. Press harder for darker hair, including medium brown to black. As a finishing touch, lightly brush through brows with the spooly brush for a natural, polished look. A full brow-lift instruction diagram is included with each pencil.

From IT Cosmetics(R).

IT Cosmetics will donate two full-sized Brow Power Universal Eyebrow Pencils from the sale of each Brow Pencil Duo to the Personal Care Product Council Foundation's program, Look Good...Feel Better.


  • Two 0.0056-oz Brow Power Universal Eyebrow Pencils with built-in brushes and brow-lift guides
  • Imported

Delivery Date Estimate

Reviews & Community QA

IT Cosmetics Brow Power Universal Brow Pencil Duo is rated 4.0 out of 5 by 1600.
Rated 1 out of 5 by from 1 I like IT products and use many of them. Within a week the pencil fell out. The same thing happened to the other one. I now switched to their brow powder.
Date published: 2018-08-16
Rated 1 out of 5 by from Not worth it! I received the "pencil" in a kit. This was a second shipment to replace the brush I received with the initial shipment. I had it only a short time when the lead fell out of the holder and down my sink. Be warned the "lead" falls out very easily. This is not worth the price if you are buying it. I thought this was a possibility to replace my "tried and true" over the counter eye brow pencil, but now I know I will stay to what I usually use.
Date published: 2018-08-11
Rated 4 out of 5 by from Difficult to maintain the lightest color. Cleaver idea if only it worked. For me, I am trying to draw brows on where there is no hair due to a medical problem years ago. I am following the instructions I received when calling a rep and wiping any other products away from the area I want to draw on the brow. I use a powerful magnifying mirror. I finally have the shape and both sides the same, but just too dark for me. Will keep this and keep trying. Hope to conquer this.
Date published: 2018-08-11
Rated 5 out of 5 by from Excellent, great coverage and natural brow Love these brow pencils because the color is perfect for me as brunette and they make brows look natural. Besides this, it doesn’t wears off. Love , love all It cosmetics ❤️
Date published: 2018-08-09
Rated 1 out of 5 by from Very Disappointed I got this brow pencil in my most recent auto delivery package. I was excited to try this pencil and then greatly disappointed. I used it twice. The first day I loved it and it looked great and was easy and clean to apply. Day two I started to apply and as I was brushing out my brow the entire lead (or what ever you call it) fell out of the pencil on to the floor and broke in several pieces. So, into the trash it went. I hope I’m not getting anymore of these in auto delivery and I’m definitely not paying for them anymore.
Date published: 2018-08-06
Rated 3 out of 5 by from Defective pencil It took 2 weeks to get them delivered. One pencil seems to work ok, the other one doesn't have any product or it is stuck inside. I like the color, but it doesn't stay if I sweat. I will return asap. Not sure if I want to have them replaced.
Date published: 2018-08-03
Rated 5 out of 5 by from best brow pencil EVER! I used a pencil from another company for 25 years. I bought this one after seeing the demo on QVC. It is the BEST brow ANYTHING out there! beats any pencil, powder, gel, anything. it matches me perfectly whether my hair is darker in winter or lighter in summer. it is natural looking and goes on so easily. I buy them every time they are on special...I will NEVER be without them.
Date published: 2018-08-02
Rated 1 out of 5 by from melted int he heat really wanted this to be great as I use their other products but unfortunately they melted in the summer heat so when I tried to use it, it broke the first time.I rolled it out might be ok in the cooler months.
Date published: 2018-07-28
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