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This May, we're celebrating Asian American & Pacific Islander Heritage Month with our customers, vendors, team members, and communities. Throughout the month, we’ll be highlighting some great AAPI-owned or -founded businesses that have become part of our family.
"Being of the AAPI heritage is such a huge part of who I am and what I stand for, as well as a huge part of the passion behind my products. AAPI culture is deeply rooted in respect and kindness, which are two pillars that represent what being a Mallanista means!" —Mally Roncal, Founder
Mally Beauty is all about making you feel beautiful from the inside out.
"It's important for me to celebrate my Asian heritage through design! Each Lug bag is a reflection of who I am, and therefore, you'll find some natural Japanese influences within several exterior or interior Lug prints." —Ami Richter, Co-Founder
Lug believes that when you're organized, you enjoy more of life’s bright and colorful moments. Each Lug bag and accessory is carefully crafted with purpose, utility, and quality workmanship, all in brilliant color.
"In order for us to build a better, more accepting world for the next generation, we have to start by telling our stories. I am incredibly proud of my Asian heritage and to be able to share my designs with women everywhere and to celebrate all body types, shapes and sizes with J Jason Wu is really inspiring. As a team made up of mostly AAPI community members, I am extremely proud to have QVC as a partner." —Jason Wu, Creator
Featuring elevated, ready-to-wear pieces in sizes ranging from XXS to 5X and 0 to 32, J Jason Wu invites feminine power and classic couture elements into your day-to-day wardrobe.
“Hawaii was founded by the AAPI community that encompasses the 'Aloha Spirit.' This phrase, like our company, encompasses patience, empathy and always being willing to offer friendship and genuine kindness to all races and nationalities. Our brand has heart, gives back to our community and we share edible Aloha near and far." —Mitzi Toro, Founder
The Maui Cookie Lady is a distinctive brand of premium, freshly baked gourmet cookies. Joey Toro, Mitzi’s husband and part owner of The Maui Cookie Lady, was born and raised in Hawaii. Joey’s heritage is an inspiration for the unique tropical flavors and proudly sourced Hawaiian ingredients used in the cookies.
"I created Savor Beauty as a brand committed to celebrating our skin and bridging my Korean heritage with my American upbringing. Since then, we’ve been able to support causes that uplifted women, empowered their voices and donated to minority causes that move the needle on these important matters." —Angela Jia Kim, Founder
Made in New York, Savor Beauty is inspired by Korean beauty rituals.
Check out other AAPI-owned or -founded brands in the QVC family.