What is it: A revolutionary step toward beautiful, healthy, shiny hair. WEN cleansing conditioners replace shampoo, conditioner, deep conditioner, detangler, leave-in conditioner, and even shaving cream.
Who is it for: All hair types. Each formula can be used alone or combined for a uniquely beneficial experience.
Why is it different: WEN cleansing conditioners are detergent free, yet gently cleansing and moisturizing. Sweet almond mint is a universal cleansing agent that's great for all hair types, especially those with fine-to-medium hair. The formula cleanses and moisturizes without weighing hair down. Fig is ideal for medium-to-coarse, wavy-to-curly, and ethnic hair types; and is exceptional on dry, dehydrated, damaged, color-treated, chemically straightened, and heat-damaged hair. Tea tree contains moisturizing properties for medium-to-coarse, wavy, and ethnic hair; and invigorating properties make it exceptional for dry, flaky, or sensitive scalps. Cucumber aloe is perfect for fine-to-medium hair; and especially beneficial for oily scalps and dry hair due to its astringent and moisturizing properties.
How do I use it: Cleansing Conditioner should be applied in four sections: crown, nape, ends on the right, and ends on the left. For hair above your ears, use a minimum of 12 pumps (three pumps per section). For hair above your shoulders, use a minimum of 16 pumps (four pumps per section). For hair down to your shoulders, use a minimum of 24 pumps (six pumps per section). For hair past your shoulders, use a minimum of 32 pumps (eight pumps per section). For hair to your mid-back, use a minimum of 40 pumps (10 pumps per section). For thicker/coarser hair, increase amount of pumps in order to thoroughly cleanse the scalp and hydrate ends. Please see FAQ tab for more specific information and approximate pumps per bottle.