Be True to You

See how this brand celebrates the power of self expression.

A true cosmetics innovator and industry disruptor, Urban Decay has built its legacy and brand around bold statements. Pink, red, and beige ruled the beauty market well into the 90s, leaving little room for outlier palettes. That is until January 1996, when Urban Decay launched a line of avant-garde lipsticks and nail polishes that channeled the fresh urban landscape. Now, this once-alternative brand has become a cosmetic industry juggernaut with a global presence. Revolutionize your beauty regimen with an Urban Decay palette at QVC.com.

Elevate your makeup collection with Urban Decay cosmetics. Opt for shimmery eyeshadow, or the ever-popular Naked Palettes, which feature gorgeous neutrals in rose and amber hues, matte and metallic finishes, and so much more.

And be sure to experiment with Urban Decay’s stunning and dramatic lipsticks, mousses, bronzers, mascaras, and more for a look worthy of rave reviews.

Your makeup should make you feel excited to seize the day, and that's just what Urban Decay cosmetics at QVC.com does. Breathe new life into a humdrum beauty routine, so every moment becomes a statement-maker.