Color Me Automatic Foundation Applicator Starter Kit

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What is it: A sonic makeup applicator that mimics finger tapping for an airbrushed look that's virtually effortless. Color Me is universal--use it with any liquid foundation, BB/CC cream, loose powder, or pressed powder for a flawless look.

Who is it for: Anyone who wants smooth, airbrushed-looking results quickly with their own foundation.

Why is it different: Color Me applies foundation quickly. With 250 sonic pulses per second, this foolproof applicator gives a smooth finish to foundation, powder, or BB/CC cream by tapping it into place.

How do I use it: For natural-looking coverage, use the fluffy sponge and apply loose or pressed powder to moisturized skin.

For medium coverage, use the firm sponge with creamy foundation and cover the sponge with a full coat of foundation to cut absorption. Add another pump of foundation, sweep across face, and build to desired coverage with another pump. Set with powder using the fluffy sponge.

For full coverage, use the fluffy sponge with creamy full-coverage foundation then set with powder.

From Color Me.


  • One foundation applicator with battery
  • Three liquid sponge refills
  • Three powder sponge refills

Delivery Date Estimate

Reviews & Community QA

Color Me Automatic Foundation Applicator Starter Kit is rated 3.9 out of 5 by 38.
Rated 5 out of 5 by from Glad I tried it! I have always used sponges to put on my makeup. Even powders as I saw a makeup artist using a "wet" sponge on powdered blush. So I tried this with my foundation and my powdered blush and balance and brighten. I liked the application of my foundation. I think with some practice I could use it daily. But I LOVE what it does with my powdered blush!! I use the sponge applicator and swirl it in my blush. I rub it just a bit on the back of my hand and then gently swirl it on. It goes on so pretty!! It is soft and natural looking! I am keeping it for my blush. If it's the only thing I ever use it for it is worth it!!
Date published: 2017-04-30
Rated 3 out of 5 by from Unsure It is Worth The Cost I would agree with other reviewers. This product needs some improvement. It uses a great deal of liquid foundation to do the job of great coverage. I really can't see a difference between how make up goes on with this product and using disposable make- up sponges. I did return it.
Date published: 2017-04-20
Rated 1 out of 5 by from Too Slow I was excited to try this device out and get a flawless finish. I think the device needs to be tweaked and the sponges need to be bigger. It would also help if it pulsated faster since time is of the essence when getting ready before work. I think I can apply my makeup faster with a brush or beauty blender. Nice finish, but not spectacular for the time it takes.
Date published: 2017-04-19
Rated 1 out of 5 by from I wanted to love this... Having watched the presentation, I knew to add a bit more the first time and make sure to really blend it in as it could appear thick at first. However, while the first application went well, the sponge came off the attachment the second time I used it. Back it goes!
Date published: 2017-04-18
Rated 5 out of 5 by from Foundation starter This beauty product is wonderful..I would like to recommend to my friends....:)
Date published: 2017-04-10
Rated 2 out of 5 by from Not What I Expected I was so excited to find this product on QVC. I have loved everything I purchased from this website, however this product was not the case. It didn't apply my makeup at all like the video shows. It did not provide a full coverage look on me and used too much makeup to achieve the look I wanted. I was disappointed in this product and sent it back.
Date published: 2017-01-15
Rated 4 out of 5 by from Use powder sponge with liquid foundation.Trust me! I was skeptical when buying this but after watching a bunch of videos on youtube of people reviewing it, I decided to give it a go. The first time I used it, I applied the liquid foundation on the liquid foundation sponge and wasn't satisfied with the results. It left streaks on my face. I was about to send it back but thought I should watch a few more youtube videos. It was then that I noticed that the reviewers used the POWDER SPONGE with LIQUID FOUNDATION. I tried that and it works perfectly!!! Just make sure you moisturize your skin, apply primer and then use the powder sponge with your liquid foundation. I promise, you'll love it!!
Date published: 2016-08-02
Rated 3 out of 5 by from Color Me Automatic Foundation Procedure is the right size , but use to much makeup and battery is not strong enough for the machine., need to work at fixing the battery and pads that the makeup goes on.
Date published: 2016-03-28
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