IT Cosmetics Brow Power Universal Brow Pencil Duo

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IT Cosmetics Brow Power Universal Brow Pencil Duo

If Sold Separately: $48.00

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"Brow Power is truly unlike any eyebrow pencil that exists! We spent over three years working on this formula that not only gives you great-looking brows, but contains a patent-pending ingredient blend utilizing brow-enhancing technology, including ingredients such as saw palmetto, nettle extract, green tea, and grape seed. If you have sparse or over-plucked brows – or if you're like me and your brows have just disappeared over the years – you know how important it is to find a product that looks like real brow hair and doesn't come off until you take it off! The overwhelming response from beauty editors has been such a blessing, but hearing from real women about how this pencil improves their lives is what it's all about."

—Jamie Kern Lima, It Cosmetics creator

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What is it: A universal, transforming, long-wear eyebrow pencil infused with cutting-edge, brow-enhancing ingredients and technology. The oval-shaped tip is perfect for both thin and thick brows. The spooly end brush gives a natural, polished look. The brow pencils match all hair colors and cover gray perfectly.

Who is it for: Anyone who wants better brows. Also, it's perfect for anyone who wants brow-enhancing and conditioning benefits and wants to instantly create the look of beautiful, resilient brows that won't budge or smudge.

Why is it different: Developed with leading plastic surgeons, these brow pencils infuse a blend of brow-conditioning ingredients including saw palmetto, nettle extract, green tea, biotin, lecithin, grape seed, panthenol, and vitamins A, C, and E. The transforming shade adjusts to every hair color and gives a beautiful, natural-looking brow. It's also paraben-free, fragrance-free, phthalate-free, and sulfate-free.

How do I use it: Apply lighter, softer strokes to match lighter color hair, including blonde and silver. Press harder for darker hair, including medium brown to black. As a finishing touch, lightly brush through brows with the spooly brush for a natural, polished look. A full brow-lift instruction diagram is included with each pencil.

From IT Cosmetics.

IT Cosmetics will donate two full-sized Brow Power Universal Eyebrow Pencils from the sale of each Brow Pencil Duo to the Personal Care Product Council Foundation's program, Look Good...Feel Better.


  • Two 0.0056-oz Brow Power Universal Eyebrow Pencils with built-in brushes and brow-lift guides
  • Made in Korea

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A212333 — IT Cosmetics Brow Power Universal Brow Pencil Duo

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A212333_ingredients.html A212333 IT Cosmetics: Brow Power Eyebrow Pencil Ingredients:
Ingredients: Hydrogenated Coco-Glycerides , Cerifera (Candelilla) Wax , Copernicia Cerifera (Carnauba)
Wax, Beeswax , Microcrystalline Wax, Ceresin , Serenoa Serrulata Fruit Extract (Saw Palmetto), Biotin,
Urtica Dioica (Nettle) Leaf Powder, Equisetum Arvense Extract, Lecithin, pantothenic acid, Camellia
Sinensis Leaf Extract, Vitis Vinifera (Grape) Seed Extract, Euphorbia, Ascorbic Acid, Tocopheryl Acetate,
BHT , Retinyl Acetate. May Contain: Iron Oxides (77492, 77499, 77491).
Information provided by It Cosmetics.

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It Cosmetics Brow Power Universal Brow Pencil Duo 4.1 5 1110 1110
Easy to Use - Works Great! I've been fluctuating between this and the waterproof creme gel eyebrow product and I find this pencil so much easier to use and a no brainer as far as application. 04-24-15
Favorite Brow Pincel The Pencil retracts, so even though it is soft it wont break off. One end is the brow brush and the other the brow pencil. The caps are identical so I do not destroy my brow pencil. The color is just as stated, use for light and dark color. It is easily applied. I will reorder this item. 04-18-15
Best Eyebrow pencil ever I've been using eyebrow pencil for almost 50 years. This is the first one that stays on all day and looks so natural. I'll never buy another brand. I brought this about a year ago. 04-03-15
Best purchase ever I love this IT purchase. I tell you what, if you ladies are considering buying this Universal BrowPencil Duo, buy it, you will not regret it. I have been wearing eye brow pencil all my life, and I'm 50 years old, I have never had one that actually looks natural, I wear it even if Im not wearing makeup and my brows still look natural, you cant even see that i am wearing the brow pencil. From now on I will be ordering this particular product. QVC, you have a customer for life, Thank You and Thank you Jaimie! 03-30-15
Not Really Impressed I decided to try this ..the second time using the color pencil fell right out and broke so its no longer attached inside and I can't twist it up or down without it falling out on me..really disappointed. The color is definitely good as far as being universal for everyone. 03-29-15
Amazing I love these brow pencil because I don't have a lot of brow hair from plucking them a lot and it make it look like I do. So I would definitely tell my friends and family about this product. It is just so very great!!! 03-26-15
Bad engineering I have tried other IT eyebrow pencils and they were pretty good but too waxy. After using this product 3 or 4 times, I either ran out of product or the delivery mechanism is defective because I can no longer use the pencil. I can't believe the pencil ran out. Also, this does not glide on easily, so lines come out harsh even after diffusing with the other end of the pencil. I will not buy this again. 03-25-15
Best ever! I get this product again and again. Fool proof and looks beautiful. I can apply it with a toddler in my lap, which speaks more to the product than my skill :) 03-23-15
Not Enough Product This is a great product, and I have never used brow pencil, because they all look so fake. But, lasted a week or 2. Not good. 03-20-15
great product tried various different brow pencils and this is one of the best we have found.i have very thin brows,some places no hair at all, and the taupe covers beautifully. i have dk brown hair but the taupe color fills in and makes the brows look natural and real. try these you will love them. 03-17-15
Not bad This isn't a bad product, but because it doesn't glide on easy it's hard to gauge if I'm putting on too much. I have brown/black eyebrows. 03-14-15
Disappointed It Brow power Pencil was terrible. Bought 3 and 2 of them were empty after first use. Too expensive . Not happy! 03-11-15
  • 2015-04-25T13:21:06.175-05:00
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