IT Cosmetics Bye Bye Foundation Moisturizer with Brush

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Imagine having skin that looks and feels beautiful and all you did was apply your moisturizer! Bye Bye Foundation is the first-ever full-coverage moisturizer from IT Cosmetics! Formulated with IT's most advanced complex, Bye Bye Foundation is designed to deliver hydration as your moisturizer, perfect the look of your skin as your full-coverage, and protect your skin with SPF 50 sunscreen. It does everything, but it feels like nothing. It feels completely weightless on your skin.

You'll feel the difference of Bye Bye Foundation. Infused with peptides and hydrolyzed collagen, you are helping to address the appearance of the signs of aging. Bye Bye Foundation is formulated with fermented rice, fermented coconut water, fermented sea kelp, fermented green tea, fermented white ginseng, fermented pumpkin, and antioxidants.

The Heavenly Luxe Bye Bye Foundation Brush features a custom-cut triangular shaped brush head that hugs the contours of your skin and allows you to blend effortlessly for beautiful, undetectable full coverage!

How do I use it: Using the Heavenly Luxe Bye Bye Foundation Brush, buff foundation all over your skin for intense hydration, full-coverage, and SPF 50 sunscreen. You can use on bare skin as your moisturizer, or on top of your skin care. You don't need to use a separate foundation or concealer!

From IT Cosmetics(R).


  • 1.0-fl oz Bye Bye Foundation
  • Heavenly Luxe Bye Bye Foundation Brush

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Reviews & Community QA

IT Cosmetics Bye Bye Foundation Moisturizer with Brush is rated 3.5 out of 5 by 469.
Rated 5 out of 5 by from Love I really like this foundation. As soon as it comes out in Supersize, I will switch from CC cream. It works with my skintone and moisturizes just right.
Date published: 2019-01-21
Rated 5 out of 5 by from Great Purchase I received the IT ByeBye Foundation with brush today. Of course I had to try it! I love it. I ordered the "Fair" shade and it is perfect. The brush that comes with the foundation is great. It goes on so well! I am so excited that I ordered it.
Date published: 2019-01-19
Rated 1 out of 5 by from IT...STOP THE CHEAP PACKAGING Doesn't matter where I purchase IT Cosmetics...the packaging is flawed & cheap! Sick of not being able to pump product out of tube or product just oozes out, trying to open the eyeshadow & blush compacts without having to pry them open or they won't stay closed, stripped threads on moisturizer jars, on & on. IT makes great products..just wish they'd do something about their packaging because I'm turned off to purchasing their products!
Date published: 2019-01-17
Rated 4 out of 5 by from Good Product But.. I purchased the bye bye foundation moisturizer with the brush. The brush and Mosturizer really give it that glow and airbrushed soft effect. I love the feel and the moisturization. However one thing that could really be improved is thier shades online or on the box not matching the shade inside at all. I bought light based on the color swatches online and it is more of a medium and too dark. I love the product regardless. Will just send back for the right shade.
Date published: 2019-01-14
Rated 2 out of 5 by from I really wanted to love this! I want to love IT cosmetics and for years I’ve tried. I’ve used Confidence in a Compact, CC and Celebration. My face would get overly oily as the day wore on. By noon my face was splotchy with patches of make up here and there. I wanted to love IT cosmetics to the point I added powders and primers, anything to get the results claimed on air. A big fan of QVC, I invested expensive facial regiments hoping they would make IT foundation work. Finally I broke down one weekend and found myself at Ulta talking to a young sales girl. She asked a few questions and gave me her opinion of IT Cosmetics which wasn’t very positive. I took her recommendation and bought MAC. Overnight my troubles were over. My makeup stays set ALL DAY! No primer and no setting powder! Beautiful! Don’t waste your time or money on these products. I love QVC and would recommend most everything I buy from them. I love Tatcha skincare, wear LOGO and Vionic but I will never invest in IT cosmetics again.
Date published: 2019-01-11
Rated 5 out of 5 by from Love Love I love this moisturizing foundation, I have tried to wear a creamy foundation before this is the first one I have been able to use, love it very much and the brush is fantastic. Thank you, for this product.
Date published: 2019-01-09
Rated 5 out of 5 by from LOVE, LOVE I really like this product. It is light and it covers all. I also like that it came with the brush. What a deal.
Date published: 2019-01-07
Rated 1 out of 5 by from Worst make-up purchase ever! I bought this as a gift for my daughter and of course looked forward to trying it myself.When we opened it to try the pump part stayed in the cap.The make-up went all over me,my clothes,the floor and my rug!! So not happy about that.It took alot to get out of my rug.Then tried it,no coverage and very drying to my skin.Neither of us like it,so back it goes.
Date published: 2019-01-06
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