IT Cosmetics Bye Bye Foundation Moisturizer with Brush

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If Sold Separately: $86.00

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Imagine having skin that looks and feels beautiful and all you did was apply your moisturizer! Bye Bye Foundation is the first-ever full-coverage moisturizer from IT Cosmetics! Formulated with IT's most advanced complex, Bye Bye Foundation is designed to deliver hydration as your moisturizer, perfect the look of your skin as your full-coverage, and protect your skin with SPF 50 sunscreen. It does everything, but it feels like nothing. It feels completely weightless on your skin.

You'll feel the difference of Bye Bye Foundation. Infused with peptides and hydrolyzed collagen, you are helping to address the appearance of the signs of aging. Bye Bye Foundation is formulated with fermented rice, fermented coconut water, fermented sea kelp, fermented green tea, fermented white ginseng, fermented pumpkin, and antioxidants.

The Heavenly Luxe Bye Bye Foundation Brush features a custom-cut triangular shaped brush head that hugs the contours of your skin and allows you to blend effortlessly for beautiful, undetectable full coverage!

How do I use it: Using the Heavenly Luxe Bye Bye Foundation Brush, buff foundation all over your skin for intense hydration, full-coverage, and SPF 50 sunscreen. You can use on bare skin as your moisturizer, or on top of your skin care. You don't need to use a separate foundation or concealer!

From IT Cosmetics(R).


  • 1.0-fl oz Bye Bye Foundation
  • Heavenly Luxe Bye Bye Foundation Brush

Delivery Date Estimate

Reviews & Community QA

IT Cosmetics Bye Bye Foundation Moisturizer with Brush is rated 3.4 out of 5 by 450.
Rated 5 out of 5 by from FINALLY!!!! I am a 65 year old woman who hates foundation. Throughout my life I have NEVER worn it unless it was for a show, film, or photo shoot. It always felt like I was wearing a mask and I really never could put it on correctly. Do I use liquid, cream, or powder? None worked for me. Luckily I have good skin but a well beat face never hurts. Well, after seeing a commercial about this "miracle" I gave it a try. After all these years I have finally found what works for me. So easy to put on and feels like nothing on my face. So light I can wear it on the most casual occasions without feeling "made up". My skin tone is between shades so I also ordered the next darker tone to mix it. Even without mixing it my skin looks fantastic! Thanks!
Date published: 2018-12-09
Rated 5 out of 5 by from Great product I like that it covers imperfections, looks natural not chalkly. It actually improved the condition of my skin. Love it and will keep buying it
Date published: 2018-12-08
Rated 5 out of 5 by from Love! My best friend recommended this product to me, and I am so glad she did! I have combination skin and this foundation is the BEST! It’s not cakey or thick. It goes on so smooth it actually has a pleasant smell to it. It’s refreshing on my skin.
Date published: 2018-12-06
Rated 5 out of 5 by from Awesome product! This tinted moisturizer is the best. Feels like I have nothing on my skin, Covers well and is not drying - as I do have dry skin. I got the natural tan and the color is perfect. Apply a second layer if you want more coverage. I love the brush being tri-angled. Perfect for applying around my eyes and nose.
Date published: 2018-12-05
Rated 3 out of 5 by from Great value I couldn't pass this offer up. I am an It girl. I have many "it products" lip ,cc, skin pressed powder,brow, mascara & brushes however this brush came apart before I even finished the product. This is the first time this has happened, I mean the brush hairs came out in chunks. Very disappointed did Jaime Kern sell out? I wish I would've taken a pic before I tossed it so I could post it .
Date published: 2018-11-29
Rated 5 out of 5 by from my favorite I've been waiting so long for the price to drop on the bye bye foundation and it finally has. I will give the brush to one of my daughters as I don't use them.
Date published: 2018-11-27
Rated 2 out of 5 by from Disappointed The product itself was nice, but she said it covers your blemishes and it did not. The price is ridiculous it works just the same as my cover girl but I think cover girl is actually better. I do love the brush, I use that to apply my cover girl. Just a big waste of money..maybe it's just made for caucasian women.
Date published: 2018-11-27
Rated 5 out of 5 by from Best One I've been wearing it for 8 years and for me this is the best foundation I have used it covers and I have very dry skin and it feels like I have nothing on my face . I'm very happy with this new foundation. Thank you IT
Date published: 2018-11-26
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