About the Brand

Learn how this iconic line channels the Southwest.

Crafted in New Mexico by talented artisans, American West jewelry brings to life the spirit of the Wild West. American West's pieces evoke wild horses, cowboys, and the great outdoors. The bright, bold colors and distinctive designs of American West's iconic pieces will add an eye-catching note to your wardrobe.

Adding gorgeous jewelry is the perfect way to elevate your wardrobe without spending a ton of cash on new clothing pieces. The intricate charms on American West's necklaces can bring a dress from a casual daytime look to an evening out or date night look. Rings with pops of coral and turquoise add an exciting twist to your business casual pieces. Wear your favorite boots with a pair of jeans and a sterling silver cuff for an easy weekend outfit.

American West's signature aesthetic is both fashionable and unique. Authentic Western touches like turquoise, lapis, and coral lend American West jewelry a distinctive look. You won't see chunky cuffs, sterling silver engraved bracelets, or nature-inspired earrings like these on anyone else in your social circle.

Braided leather bracelets and necklaces, flashy dangle earrings, and gemstone rings make for the perfect gift for the fashion-forward woman in your life. These bright and fun pieces from American West are a sure way to make you feel as though you're a part of the Wild West.