Madison Reed Permanent Radiant Color Kit

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Pick the Perfect Color

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This Madison Reed at-home hair color kit provides beautiful, natural-looking, multi-dimensional salon-quality results. The Color Protecting Shampoo, Color Protecting Conditioner, and Barrier Cream are formulated without PPD, phthalates, parabens, ammonia, resorcinol, and gluten. Instead, the Color Protecting Shampoo and Conditioner are formulated with keratin, argan oil, and ginseng root extract. Get gorgeous gray coverage, plus long-lasting color with beautiful multi-tones.

Madison Reed permanent color is recommended for people looking to maintain current color, darken current color, or lighten up to two shades on natural, uncolored hair. Permanent hair color cannot lighten color-treated hair. To lighten color-treated hair, a bleaching agent is usually required. For best results, stay within two shades of your natural color.

How do I use it: Madison Reed always recommends you do a sensitivity test before coloring your hair. At least 48 hours beforehand, mix one part Radiant Cream Color (a small squeeze) with 1.5 parts Conditioning Color Activator (a few drops). Use a cotton swab to apply a quarter-size amount to a small patch of skin behind your ear or inside your elbow. Keep dry. Wait 48 hours. If there is no sign of change to the area, then you're ready to color. Please see instructions for the best application to achieve your desired results.

From Madison Reed.


  • 1.7-oz Radiant Cream Color
  • 2.5-oz Conditioning Color Activator
  • 0.5-oz Color Protecting Shampoo
  • 0.5-oz Color Protecting Conditioner
  • 0.14-oz Barrier Cream
  • Two pairs of gloves
  • One wipe
  • One cap

Delivery Date Estimate

Reviews & Community QA

Madison Reed Permanent Radiant Color Kit is rated 3.0 out of 5 by 88.
Rated 5 out of 5 by from Delivers Great Hair Used this for the first time. HAIR looks and feels great. The color shade is also perfect. Will buy again.
Date published: 2018-11-13
Rated 4 out of 5 by from Great product, great results I have purchased Madusin Reed to color my hair at home long before it was sold on QVC. I am surprised at the negative reviews, because they don’t ring true. Everything needed comes wonderfully packaged. Initially my color choice was darker than expected, but their customer service is amazing at providing guidance and sending replacements quickly. The rep spent a lot of time asking me questions and recommended a shade that I would have not chosen, but turned out to be perfect and I’ve stuck with it. My hair looks and feels healthy/silky afterwards and the color stays vibrant. I’ve always recommended Madison Reed to friends and co-workers, but I took one star off because there is a bit of trial and error in the beginning, due to darker shades than expected. I recommend going to the Madison Reed site to take the test to pick your shade, I just hope they don’t change the formula to keep up with the demand, shelf life, and distribution of a large retailer. I’ve seen that happen to a few wonderful beauty products that joined shopping networks. In my opinion this is the best at home coloring system, hands down.
Date published: 2018-10-20
Rated 1 out of 5 by from Disbelief I do not usually send a review, but in this case I was compelled to do so. I ordered the Madison Reed for the very first time, because based on everything I read about the product, it is suppose to be tops. The only good thing I can report is that the process was smooth. Everything was there and ready to use. The result however was a totally different color, too dark. I contacted their customer service, and was never able to speak with a person, just voicemail, leave a message. The message I left them should have prompted the company to replace the product or at least discuss with me what could have happened and how to resolve the issue. I am very disappointed, and will never ever buy that product again. I will also make sure that other people are aware. This was $25.00 thrown out of the window.
Date published: 2018-10-12
Rated 2 out of 5 by from NEED MORE COLORS I gave two stars because of poor color choices. I use light smokey brown and had to buy at another place. The browns on qvc are either to dark or has golden colors. Bring better color choices. This is a good product.
Date published: 2018-06-04
Rated 5 out of 5 by from Great Hair Color I love this hair color. I've been using store hair color for years. It works but it's runny and my hair is a brillo pad after riinsing out the color before applying conditioner. My gray roots show within 10 days Madison Reeds hair color is thick. I was afraid I wouldn't have enough for entire head but had plenty. Like the cap too. I really didn't need 2 pairs of gloves but nice extra. I will definitely purchase again. I'm in my 60's and got light brown. It wasn't a perfect match but love the color. I want to buy the shampoo but it's expensive Great product.
Date published: 2018-05-10
Rated 5 out of 5 by from Excellent Hair Color The best hair color I have ever used. Virtually no smell doesn’t burn my eyes. Makes my hair so soft and shiny. I leave it on a little longer. Just because I have stubborn grey hair. My hair is just beautiful. Would definitely recommend. I use dark mahogany brown. Love that it’s minus the bad stuff in other colors. Ty Madison Reed for an great product.
Date published: 2018-05-05
Rated 5 out of 5 by from Love it! I Love the packaging,the fact of no harsh chemicals but most of all the results. I left it on the maximum suggested time because of the few grays I have are super stubborn. I just purchased another kit in the same shade!
Date published: 2018-04-15
Rated 1 out of 5 by from horrible experience I have never had trouble with coloring my hair at home till now. When I used the product it was almost like it was dried out as it was clumpy and hard to mix, and I thought well, maybe it is just the consistency. BUT I colored my hair and it didn't do anything to my root regrowth. I didn't get any gray coverage at all. It was as if I hadn't even colored my hair.
Date published: 2018-04-03
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