IT Cosmetics Vitality Lip Flush Butter Gloss Ne ws Anchor Blue

IT Cosmetics Vitality Lip Flush Butter Gloss Ne ws Anchor Blue
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What is it: Vitality Lip Flush Butter Gloss is the creme-de-la-creme of lip glosses! The formulation delivers high shine and rich pigment that glides on like a lightweight serum that instantly hydrates lips. A best-kept beauty secret that you'll love, the News Anchor Blue shade goes on completely clear on your lips, but it's infused with blue microcrystals that counteract yellow in your teeth and give you the look of a brighter, whiter smile.

Who is it for: Anyone who wants natural-looking, pretty, hydrated, gorgeous lips. Anyone who wants the look of a lip gloss without the sticky, tacky feeling of a traditional lip gloss. Anyone who wants to instantly relieve dry lips with nourishing ingredients.

Why is it different: Vitality Lip Flush Butter Glosses are super-hydrating lip glosses, infused with butters, oils, and an antiaging lip serum, all in one! This truly innovative formula drenches your lips in collagen, hyaluronic acid, peptides, plum oil, cherry oil, shea butter, avocado oil, argan oil, and jojoba, which work together to hydrate, condition, and nourish your lips, minimizing the appearance of lip lines and wrinkles. Vitality Lip Butter Gloss is packed with antiaging antioxidants, including vitamins A, C, and E, acai, and green tea and white tea to help fight free radicals.

How do I use it: Apply Vitality Lip Flush Butter Gloss directly to lips.

From IT Cosmetics(R).


  • 0.11-oz Vitality Lip Flush Butter Gloss in News Anchor Blue, a clear shade with blue microcrystals

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Reviews & Community QA

IT Cosmetics Vitality Lip Flush Butter Gloss Ne ws Anchor Blue is rated 3.9 out of 5 by 28.
Rated 5 out of 5 by from Moisturizing This is an unusual shade but it is lovely on and very soothing. I like unusual shades so I really was excited to try this and it is a great brand. I'm glad I bought it. It's very pretty.
Date published: 2018-10-06
Rated 5 out of 5 by from Great natural color This is a great lip gloss that gives your lips a bit deeper but natural color, and is moisturizing as well. Feels great on your lips and the color lasts. It is one of my absolute go-to lip glosses for every day, as it matches with any outfit you're wearing. The Je Ne Sais Quoi color is also fabulous with the same qualities.
Date published: 2018-05-08
Rated 5 out of 5 by from Yummy Lush Butter gloss! I love lip glosses, but am very picky in the feel, taste and staying power of them. This IT Comestics Lip Butter fits the bill for the perfect gloss! The blue magic adds a beautiful natural color to your lips while showing off the white of your teeth. Feels luxurious and not sticky, makes lips feel yummy and amazing. Another winner.. Get the set of 3 for an outstanding deal!
Date published: 2017-04-15
Rated 3 out of 5 by from Gloss This was a very nice gloss did not seem to last very long. Ended up returning it because it was not nice enough for $25.
Date published: 2017-03-23
Rated 5 out of 5 by from My Favorite I love this lip gloss, wish it was scented lip gloss. My everyday on the go lip gloss,...
Date published: 2017-03-18
Rated 5 out of 5 by from Love This Gloss! I purchased this gloss to go over lipsticks that I have gotten in kits that weren't quite right shade. I look better in cool shades & this gloss gives all those lipsticks just the right color & shine too! I like it alone as well & dont feel it comes off blue at all. My lips are naturally a brighter color & this tones them down a notch. Feels smooth, not sticky & has pleasant scent. Hope you continue to carry it. One of my favorites!
Date published: 2017-01-24
Rated 1 out of 5 by from Bummer I couldn't wait to try this! I don't wear lipstick, just clear gloss. When I saw this gloss that goes on clear and isn't sticky and it's good for your lips and magic blue glitter that makes your teeth look whiter or whatever, I had to try it. I wanted to love it but I was so disappointed. It goes on blue! I thought I'll give it a minute maybe it'll melt in and turn clear, but no, the blue over the natural color of my lips just looked weird and purplish! Such a bummer. Not only that, it didn't feel any better than any other gloss, and it did not have a pleasant taste.
Date published: 2016-12-13
Rated 4 out of 5 by from I like it I haven't noticed if this makes my teeth look whiter, but that's okay. I am trying to learn to remember to put on lipstick/gloss on a regular basis, having recently been promoted at work and needing to look more professional. This is a great gloss in that it feels good on and seems to last a long time. I only gave 4 stars because the scent is a bit overpowering for me. Maybe it is because I haven't worn lip products for so long, but I find the scent distracting.
Date published: 2016-04-15
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