IT Cosmetics Vitality Cheek Flush, Matte SweetApple

IT Cosmetics Vitality Cheek Flush, Matte SweetApple
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What is it: Vitality Cheek Flush is a cheek stain infused into a powder! Developed with plastic surgeons, this hydrating, brightening, and antiaging blush gives the perfect naturally pretty flush of color to the cheeks. This truly innovative formula contains It Cosmetics' Hydra-Luxe technology, including ingredients such as plum oil, cherry oil, hyaluronic acid, pomegranate, seaweed extract, grape seed, aloe, and jojoba that all work together to treat, hydrate, condition, and nourish your skin. Plus, Vitality Cheek Flush is packed with antioxidants, including vitamins A, C, and E, acai, green tea, and white tea. Also paraben-free.

Who is it for: Anyone who wants to add a naturally pretty flush of color to their cheeks that lasts and gives that lit-from-within glow look; and anyone who wants hydrating, brightening, and antiaging benefits for their skin.

Why is it different: Vitality Cheek Flush takes the place of your powder blush, cheek stain, antioxidant and hydrating skin conditioner all in one innovative technology! The cutting-edge micro-milled, long-wear powder stain is also talc-free, so it never clings to fine lines or wrinkles. Plus, it gives you that endearing glow of a stain.

How do I use it: Lightly dust over the apples of your cheeks using light, upward, sweeping motions. Just the lightest touch of this blush provides a gorgeous flush of color that lasts. For more intense color, apply a second dusting of blush. If you over apply, dust a bit of foundation or finishing powder over the top to soften.

From IT Cosmetics(R).


  • 0.136-oz Vitality Cheek Flush Powder Blush in Matte Sweet Apple

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Reviews & Community QA

IT Cosmetics Vitality Cheek Flush, Matte SweetApple is rated 4.7 out of 5 by 33.
Rated 5 out of 5 by from Nice color Thought the color Sweet Apple might be a bit too red but it's not. I'm 70 yrs old and this adds natural color to my skin and lasts for quite some time. Love it!
Date published: 2018-09-24
Rated 5 out of 5 by from Absolutely fabulous! I had purchased Tart’s naturally pretty blush shade and really liked it with a couple of exceptions. One it contains talc and two, it doesn’t last on the skin as I’d like it to, it was the natural flush shade I was after and it offers that but isn’t optimal imho. This matte sweet apple is just PERFECT! The shade is very natural like that young natural flush, the formula contains no talc, yippee and thank you! Best of all is this flush lasts and wears on the skin like nobody’s business! It also takes very little product to achieve the desired flush. IMHO this is the absolute best blush I’ve ever used and in my estimation is perfect in every way! I adore it, I hope they NEVER STOP MAKING THIS. As long as I can get my hands on this, it will be my forever blush. I need no other shades or formal. The best IT product I’ve ever used!
Date published: 2018-06-30
Rated 5 out of 5 by from FAVORITE This is my favorite blush and I love blush, it is a must for a fresh face that reads health and youth and vitality. The Matte Sweet Apple is the perfect pink for me, not at all yellow based or shimmery/shiny or unnatural. It lasts all day, I hope It Cosmetics NEVER stops making this shade and formula. I just wish it still came with the boutique brush.
Date published: 2018-03-11
Rated 3 out of 5 by from Apple is a misnomer and small compact I was disappointed in the color as "Apple", as it is only slightly darker than 'Naturally Pretty", and not really discernibly darker. I already have the "Naturally Pretty". I expected this to have a bit more red in it. I naturally blush much redder than this color. It was such a small size too, not the normal blush compact size. I'll use it in my travel case.
Date published: 2017-02-08
Rated 5 out of 5 by from Just do It! This blush us fabulous! I fall into the weird abyss of being a light med skin tone. I find it difficult at times to get a shade of blush I like, its to dark, too pink, too peachy etc. If I saw this color in a store I would have kept walking right on by...thinking no way it is too dark!!! Well......no, no, no! This is the fresh face blush I have been looking for!!! Use lightly and build if you need too. Just do it and press the buy button! I did and am thrilled!!!
Date published: 2016-02-02
Rated 5 out of 5 by from love the collor This looks soo natural on my cheeks-- also apply to my forehead. Definitely have to use a soft brush to apply!
Date published: 2015-12-11
Rated 5 out of 5 by from My favorite blush on QVC! This flush (well, blush) is quite the find! I have used Mally, Bare Minerals, Laura Geller....pretty much all of them on the Q. This is by far my favorite because it goes on light. You cannot swirl and swirl and swirl your blush brush in this compact. Just swipe and let it be buildable color. I love that it is matte because I would rather finish with a luminous finishing powder of my choice. For daytime I just prefer the matte softer look...in the eve or special occasions I then finish with my illuminating veil powder. This compact lasts a long time! Well worth the price. I will never use another blush...I'm sold...this really is IT!
Date published: 2015-07-02
Rated 5 out of 5 by from Looks clownish in the pot but...... It takes just a light dusting and looks gorgeous and lasts all day, and I mean all day. I think those people that don't like it are using way too much. This little pot will last forever. Ordering another so I'll never be without this. Remember - less is better!
Date published: 2015-06-06
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