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It Cosmetics Hello Lashes 5-in-1 Volumizing Mascara Duo
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It Cosmetics Hello Lashes 5-in-1 Volumizing Mascara Duo

If Sold Separately: $48.00

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"This mascara is truly among the first of its kind. It not only increases the volume of your lashes, but its cutting-edge ingredients and component work together to take the place of 5 products, all in one! We stopped at nothing when developing this product, from the lash-loving the brush designed with a lash ball detailer to reach every inner and outer corner the grip. I have received many requests to develop a mascara that's easy to hold on to and comfortable to apply, even for those with dexterity issues. If you can relate, the ultra-sleek, easy-to-handle grip is just for you! Solving problems and making women's lives easier and more beautiful — that's what It Cosmetics is all about!"

—Jamie Kern Lima, It Cosmetics creator

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What is it: Developed with leading plastic surgeons, Hello Lashes 5-in-1 Treatment Mascara revolutionizes and takes the place of five products--volumizing mascara; conditioning, hydrating lash primer; lash-enhancing serum; lash tint; and a lash comb/curler! Hello Lashes offers the blackest of black color that lasts and doesn't flake or fade. The triple-brush lengthens, curls, and separates lashes, while the innovative Magic Wand lash ball detailer tip is designed to reach every last inner and outer corner lash.

Who is it for: Anyone who wants to fall in love with their lashes again; anyone who wants a 5-in-1 multitasking mascara; and anyone who wants thicker, longer, fuller-looking, amazing lashes that they just can't help but say hello to every morning!

Why is it different: Hello Lashes 5-in-1 Treatment Mascara utilizes technology to infuse a blend of lash-enhancing and conditioning ingredients, including peptides, collagen, proteins, acai, jojoba, green tea, and vitamins A, C, E, and B5. Hello Lashes is paraben-free, fragrance-free, phthalate-free, and sulfate-free.

How do I use it: Starting at the base of your lashes, hold the brush horizontally, then wiggle and sweep the brush up and through to the tips. Next, use the lash ball detailer to add length, volume, and separation to your lower lashes as well as your inner and outer corner lashes. For a more dramatic look, add additional coats. It's easy to remove using soap and warm water or eye makeup remover.

From IT Cosmetics.

  • Includes two 0.33-fl oz Hello Lashes 5-in-1 Treatment Mascaras in Black

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A218670 — It Cosmetics Hello Lashes 5-in-1 Volumizing Mascara Duo

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A218670_ingredients.html IT Cosmetics: Hello Lashes Mascara Ingredients:
Water, Beeswax, Copernicia Cerifera (Carnauba) Wax, Dimethicone, PVP, Stearic Acid, Glyceryl Stearate SE,
Sorbitan Stearate, Polybutene, Oleic Acid, Magnesium Aluminum Silicate, Cellulose Gum, Chlorphenesin,
Panthenol, Ascorbyl Palmitate, Disodium EDTA, Euterpe Oleracea Fruit Extract, Simmondsia Chinensis
(Jojoba) Seed Oil, Cocoyl Hydrolyzed Collagen, Hydrolyzed Wheat Protein, Lauroyl Lysine, Biotin, Serenoa
Serrulata Fruit Extract, Urtica Dioica (Nettle) Extract, Equisetum Arvense Extract, Camellia Sinensis (Green
Tea) Leaf Extract, Glycerin, Mysristoyl Hexapeptide-16, Arginine, Malus Domestica Fruit Cell Culture Extract,
Lecithin, Phenoxyethanol, Caprylyl Glycol, Potassium Sorbate, Hexylene Glycol May Contain:
Iron Oxides (CI 77499)

Information provided by It Cosmetics.

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It Cosmetics Hello Lashes 5-in-1 Volumizing Mascara Duo 3.3 5 1522 1522
Preview Your Review both tubes had no brushes on the end! very disappointed both will go back! 09-26-14
Not Happy' Terrible! Smuges so easily, I wish she would do this in waterproof. I will stick with Mally. 09-26-14
Love It! I love this mascara! This will be my 2nd order. One of the wands had the ball at the end missing so I called the company and they sent me a whole new mascara! That little ball makes the ends of my lashes look like they are flying! 09-25-14
Dissapointed I was so hoping this was the one to get. The women looked so beautiful and this seemed to be something I may want to try. Well I should of known better. First of all by noon it smeared and I looked like a raccoon. It is very messy to put on also. And I thought the lashes would lengthen. NOPE- none of that. I went a picked up a mabeline product and it worked just as well for 1/2 the price. 09-21-14
hello LASHES!! Beautiful formula - no clumping, stays put all day with no flaking, and makes my lashes look longer and fuller. The brush is great, love the carved tip for verticle use to "push" upper lashes up from the base. I don't love the brush for use on my lower lashes though - it's difficult to use on lower lashes without getting mascara on my skin too... could just be my short lower lashes, or clumbsiness, but I prefer a straight, slim applicator for bottom lashes. I LOVE this on my upper lashes though! And the price for the 2 pack is a GREAT value! 09-21-14
The Worst This is the worst mascara I've ever used. It clumbs terribly and gave me racoon eyes. Sad, too late to return. Going to throw away ($$) and go back to Tarte!! 09-20-14
Brush missing I love IT Cosmetics and a loyal customer. This was my second re-order, I bought the original single mascara at ULTA. Loved it and decided to order the duo from QVC. When the first order came the brush was missing in both - not the end - the entire brush. It was like the wand was cut in half or the second part fell off. I used the brush from my ULTA purchase because I liked the mascara, not hygienic, I know. My second order - the same thing - no brush, not just the end but the entire brush part - again the wand look like it had been in two parts and the second part with the brush was missing. The ULTA wand appeared to be one piece so I can't figure this one out. I like the mascara but won't reorder until I know the brush problem is fixed. On a side note, it does run when it gets wet so, like the other reviewers, I would love a waterproof formula. 09-18-14
Good mascara I do like this mascara - not sure if it is the best I have ever used - and I have been through many brands. This does lengthen and give volume. I also like how you can use the ball tip to push the ends of your lashes up (without using a curler). I would not have known about this feature if I had not seen it during the demonstration - there are no directions with the product. It does have some clumping issues - seems to get worse with each daily use. 09-17-14
This Mascara is Okay... I absolutely love It Cosmetics, so maybe my expectations were just too high when it came to this product. One reason I decided to order this mascara was because of the little ball on the tip of the applicator--I thought it'd work wonders. The ball always comes out with a big clump on it and fails to separate the lashes like it states. This mascara is okay, but I had comparable results with Maybelline's Extra Lash and that's much less expensive. 09-17-14
Went on great but smudged I was very pleased with the brush and the texture of the mascara, but it was under my eyes before the day was over. I tried it 3 days in a row to allow different conditions but had to return, sadly. 09-16-14
Preview Your Review I was so hoping this mascara would work on me like it does on the models when Jaimee is on. I am returning this because Mally's mascara can't be beat! I do use all other IT products and LOVE them. 09-16-14
❤️❤️❤️ This mascara I have used numerous brands over the years...Mally, BE,Laura Gellar, Clinique, Estée Lauder and this beats them all. It makes my lashed incredibly long and separated . no clumping. I worked out (very hard and sweat) and it stays in place. 09-14-14
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