Jemma Kidd Makeup School Stay-Put Long Wear Eyeliner Duo

What is it: A smudge-proof and ultra long-lasting eyeliner with handy smudger, which can be used to line the eyes for sharp or subtle definition.

Who is it for: This eyeliner is ideal for all skin types due to the ultra-velvety texture that is soft on the eyes. It's also for customers who want to add strong, sharp definition to the eyes, but also for those who like to blend and smudge after lining for slightly more subtle results. It's definitely a must-buy for mature skin because of the vitamin E- and jojoba wax-enriched formula that helps to condition the eyelids and stop any discomfort or dragging upon application.

Why is it different: These eyeliners are enriched with vitamin E and jojoba wax to give a creamy, glide-on application without dragging. They also have amazingly intense color payoff, meaning that you can avoid layering product onto the eyes which can potentially cause irritation. The innovative pairing of the liner and smudger allows you to define with more subtle, natural results, but also leaves you free to create sharp lines for added drama if desired.

How do I use it: Work the pencil tip right in at the root of the lashes. Start just in from the outer corner and draw along the lash line toward the midpoint. As you pass the midpoint and are approaching the inner corner, turn the pencil so that you are drawing from underneath on the inner rim so that the line tapers off at the right point. For the lower lash line, draw right on the edge of the rim--not on it, since that makes eyes look smaller. Use the smudger to soften the line.

From Jemma Kidd Make Up School.

• Includes two 0.04 oz Define stay-put eyeliner pencils with smudgers
• Pitch: a black shade
• Earth: a brown shade
• Peacock: a purple shade
• Kingfisher: an olive green shade
• Made in Germany