What is it: A revolutionary step towards beautiful, healthy, shiny hair. Cleansing conditioners replace shampoo, conditioner, deep conditioner, detangler, and leave-in conditioner. It can even be used as shaving cream.
Who is it for: Each formula can be used alone, or combine the cleansers to benefit from the unique properties of each. Choose from fine/medium or coarse/thick.
Why is it different: WEN detergent-free cleansing conditioners help to gently cleanse and moisturize hair. Sweet almond mint is a universal cleansing conditioner that works especially well on fine-to-medium hair, cleansing and moisturizing without weighing hair down. Cucumber aloe is perfect for fine-to-medium hair; and is especially beneficial for oily scalps and dry hair due to its astringent and moisturizing properties. Fig is ideal for medium-to-coarse, wavy-to-curly, and ethnic hair types; and is exceptional on dry, dehydrated, damaged, color-treated, chemically straightened, and heat-damaged hair. Tea tree contains moisturizing properties for medium-to-coarse, wavy, and ethnic hair; and invigorating properties make it exceptional for dry, flaky, or sensitive scalps. Lavender cleanser works on all hair types; and is ideal for dry, dehydrated, and color-treated hair.
How do I use it: Rinse hair thoroughly and completely for one minute. Apply 8-10 pumps to the crown and 8-10 pumps to the nape/back of the head. Massage vigorously into scalp for two to three minutes and add an extra splash of water to help evenly distribute through to the ends. Depending on the length of your hair, add a remaining 10-20 pumps through the mid-shafts and ends. Comb through with a wide-tooth comb and clip up hair for the remainder of your shower. Leave on for at least three to five minutes. The longer you leave it on, the better the results. Rinse thoroughly and completely for one to two minutes by massaging your scalp and running your fingers through to the ends.
From WEN by Chaz Dean.
- Three 16-oz cleansing conditioners
- Fine/Medium: lavender cleansing conditioner, sweet almond mint cleansing conditioner, and cucumber aloe cleansing conditioner
- Coarse/Thick: tea tree cleansing conditioner, fig cleansing conditioner, and lavender cleansing conditioner