Josie Maran Pure Argan Milk Intensive Hydrating Serum, 1 oz.

2016 Customer Choice Beauty Awards Nominee
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What is it: Josie Maran's Pure Argan Milk Intensive Hydrating Serum contains a blend of micro-droplets of argan oil suspended in purified water to deliver the hydrating and nourishing benefits of argan oil to the skin. This revolutionary formula pairs the deep hydration of purified water with skin-rejuvenating micro-droplets of Josie's 100% Pure Argan Oil.

Who is it for: Ideal for all skin types.

Why is it different: In a consumer study, after one day, 85% of women reported their skin was more hydrated and their skin felt hydrated all day long; 80% reported their skin felt softer, smoother, soothed, and had a silky texture; and 50% reported their skin looked younger after just one day.

In another consumer study, after four weeks, more than three out of four women reported the appearance of their skin was better after using this product; and 72% of women reported their skin looked younger.

How do I use it: Massage three to five drops onto clean face, day and night. Finish with 100% Pure Argan Oil or 100% Pure Argan Oil Light (both not included).

From Josie Maran.


  • 1-oz Pure Argan Milk Intensive Hydrating Serum

Argan Milk INGREDIENTS: Aqua (Water) (and) Argania Spinosa (Argan) Kernel Oil (and) Propanediol
(and) Glyceryl Caprylate (and) Glyceryl Undecylenate (and) Phosphatidylglycerol (and) Sodium
Benzoate (and) Xanthan Gum (and) Citric Acid.
Information provided by Josie Maran Cosmetics, LLC.
Product Benefits

Product Benefits

  • In a consumer study, after one day of use, 85% of women reported their skin was more hydrated and their skin felt hydrated all day long.
  • In a consumer study, after one day of use, 80% of women reported their skin felt softer, smoother, and soothed and had a silky texture.
  • In a consumer study, after one day of use, 82% of women reported the product quenched their skin's thirst.
  • In a consumer study, after one day of use, 50% of women reported their skin looked younger.
  • In a consumer study, after one day of use, 50% of women reported their skin felt hydrated for over 8 hours.
  • In a consumer study, 77% of women reported the appearance of their skin was better after using the product for four weeks.
  • In a consumer study, after four weeks of use, 72% of women reported their skin looked younger.
  • In a consumer study, after four weeks of use, 75% of women reported their skin felt so hydrated, as if they drank eight glasses of water for their skin.
  • In a consumer-use study, after two weeks of using the product, 83% of participants would recommend the product to friends and family.
  • In a consumer-use study, after one week of use, 90% rated the product excellent, very good, or good.
  • More than three in four participants in a consumer-use study said the appearance of their skin was better after using the product for four weeks.
  • Argan Milk contains water and oil.
  • Argan Milk was created by binding the oil and water together.
  • Offers easy skin absorption.

Information provided by Josie Maran.

About Josie Maran
Josie Maran

Raised in a bohemian household in Northern California, Josie Maran grew up appreciating natural, unpretentious beauty. At the time, makeup — heavy and mask-like — seemed anything but pretty to her.

"When I compared the supposedly glamorous women I saw in magazines to my mother, who never wore a stitch of makeup, it was no contest," says Josie. "My mom was, and still is, a true beauty."

Following her mother's lead, Josie opted to avoid cosmetics altogether. Josie began modeling at age 12 after being discovered at a family friend's barbecue. Though she loved working, Josie waited until she finished high school before pursuing modeling full-time. At 17, she signed with Elite in Los Angeles, and her career as a professional model kicked into overdrive. Josie quickly earned a name for herself by landing some of the most coveted jobs in the business, including the cover of Glamour magazine (she would go on to grace it five more times) and a stint as the iconic Guess girl. Soon, Josie was regularly appearing in top fashion magazines.

"As I began to land jobs, I discovered what a lot of other girls already knew: the power of makeup. I'd never even applied lip gloss, but I learned trade secrets from the team of expert artists who applied my makeup on photo shoots. I was surprised to see how makeup could transform not just my look but also my mood! I saw that a little could go a long way, and I stopped seeing makeup as the enemy."

With a remarkable portfolio of commercials, ads, and music videos already behind her, Josie moved cross-country and signed with Elite in New York. In 1997, she landed a lucrative contract as the face of a major cosmetics brand, a title she held for nearly a decade. In another career coup, Josie was featured in the Sports Illustrated Swimsuit Issue three years in a row. She also made a successful transition into acting, appearing in feature films including Little Black Book, Van Helsing, and The Aviator. But it was the birth of her first child that jumpstarted Josie's latest endeavor. Josie explains, "Becoming a mother inspired me to take a look at my life and ask, 'What can I do for the world? How can I contribute?'" Having spent so many hours in the makeup chair, Josie was ready to create her own signature line.

"I want to contribute to making positive change, and I also want to create something fun, beautiful, and luxurious," Josie says. "My dream is to build a brand with so much influence and popularity that my customers and I can work together to make the world a better place."

Information supplied by Josie Maran.

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Reviews & Community QA

Rated 4.4 out of 5 by 420 reviewers.
Rated 5 out of 5 by cant live with out it! please dont ever stop making this i am in my 40's and this stuff has added 10 years back on my life. People ask me all the time what i sue on my face. 08-26-16
Rated 5 out of 5 by Josie Maran Pure Argan Milk I have been a QVC member since 1990 and this is the first review I have ever written. This product is amazing! I've only been using the Milk along with the Argan oil for only 3 days and the results are amazing! I read the reviews about the bottle and dropper but with the results I've gotten at 55 years old...I will never go without! Thank you Josie!!! 08-24-16
Rated 5 out of 5 by Loving results.... Hello, my name is Hollan and I am a cosmetic junkie. :) With that being said/ I truly have found a great serum. I tend to have rosey/ rosacea cheeks. This is very calming and seems to be improving the texture of my cheek area. Not sure what the fuss is about the bottle/ I love it. I am a packaging girl so this product meets all the requirements. I like the dropper/ I tend to be heavy handed when dispensing product which tends to be wasteful. The dropper insures that I don't waste product. One of my fav finds of the year. Would love to see this in a supersize. Same bottle only larger. If you have sensitive/reactive skin you will love this. 08-24-16
Rated 5 out of 5 by LOVE THIS PRODUCT I'd like to begin with, I am in my late 60's. I have used this product for 2 years. I love the consistency and contrary to all the negative reviews about the packing, I love the bottle. It's me I know, but I love beautiful packing. Somehow, I feel that much more special. The Milk has to be distinguished from others in Josie's line, since it is "special". I do understand one cannot see thru to determine how much is left, but that does not bother me. I simply stop using the dropper and pour it out when it gets down to the last few drops. Other serums, which I have purchased from QVC, are much, much more in price. So, again, I'm confused about the negative reviews about pricey. I use this product under my makeup and at night along with the Pure Argan oil. 08-22-16
Rated 5 out of 5 by BEST Moisture ever! This is the BEST moisturizer I have ever used, and I have tried just about all of them! I put about 5 drops on my fingers, and put it on my face. It absorbs instantly, and leaves my skin SO SMOOTH! I have been a "hope" girl for many years, but no more...this will be my moisturizer from now on. 08-21-16
Rated 5 out of 5 by My favorite product Josie, this is a great product. I have no problems with the bottle like some of the other reviews have said. It is really one of my favorite parts of my day. I use most of your products and the only thing I would say is we need more body butter in unscented. I can't handle the scents and sometimes I miss out on the unscented because it sells out so quickly. Also my friends noticed right away when I started using the milk. It doesn't get much better than that. 08-21-16
Rated 3 out of 5 by Needs Improving The Milk is amazing but the bottle needs improving. I want to be able to use it to the last drop but the bottle/dropper makes it impossible to do that. Will not be purchasing again until I see it in a better dispenser, one I can see through and made of something other than glass. 08-16-16
Rated 5 out of 5 by Great Results Used another line of moisturizer for about a year. No results. I'd be an idiot after a year to continue. Tried this, best results! 08-13-16
  • 2016-08-28 T09:53:26.254-05:00
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