What is it: Open your eyes to the dark side of argan oil. Argan Black Oil Mascara treats your lashes to the lash effect of pure argan oil mixed with blackest-black iron mineral pigments and infused with bamboo--delivered in an innovative, five-ball brush that helps to reach every lash. Creamy Argan Black Oil Mascara helps condition, lengthen, and volumize as it coats, for eyes that sparkle and invite the world in!
Who is it for: Ideal for customers craving a mascara with long-wearing, high performance that helps to condition lashes.
Why is it different: This dramatic mascara offers a high-impact look and up to 24-hour wear.
How do I use it: Apply Argan Black Oil Mascara from lash roots to tips with a gentle wiggling motion to help the innovative ball brush hug each lash for the look of incredible length and volume. Repeat for a fuller look.
What else do I need to know: Based on an instrumental study, Black Oil Mascara helps to increase the appearance of lash volume 10 times after one application! In consumer studies: 94% saw an increase in lash length, 91% said lashes appeared conditioned, and 82% experienced less lash loss during makeup removal.
"As a model, I've worn a LOT of false eyelashes, and I love how they make me feel: confident and beautiful. By enhancing my eyes, I'm inviting other people to look me in the eye and see me for who I really am! My Argan Black Oil Mascara is a fusion of argan oil, bamboo, and blackest-black iron mineral pigments inspired by the ancient Egyptians! It's a formula with serious performance that makes me feel the same way as the false lashes I've always loved: confident and open to the world in just one swipe!" - Josie Maran
From Josie Maran.
- Two 0.27-fl oz Argan Black Oil Mascaras