It Cosmetics Anti-Aging Full Coverage Physical SPF50 CC Cream
Way to thick for me.
No thanks..I'll stick,with what I use
Works for my sensitive skin
I've been using this for a few months now - thru the winter in fact. The first time I put it on without anything on my face. It felt dry and I did not like the feeling. Then I used Cerave AM moisturiser under it - glides great on it and looks good. It gives me decent coverage and my face looks fresh, awake and natural. My skin is also sensitive so I've to be careful with what I use on it. I love it and will continue using it.
Tried this twice and still....
Every time I see the demo on TV I think perhaps I'm doing something wrong, so I've tried again and still can't get the coverage without having to put more on and it doesn't dry down and just looks unnatural. So I've given it my all but it's going back again... I really tried to like it... I gave it 3 stars cause I'm sure for some it's just wonderful, just not for me.
Why Did I Wait So Long
I have been a bare minerals for many years. Still love it and still use it. My skin is changing a little so i have been watching this brand for a while. I love the feel of my IT cc cream. I love the coverage. I love the compliments. I love how long it lasts. I will try more products as my bare minerals runs out.
THE BEST EVER
I have to say this is the best cc cream I have ever used and I thought I had tried them all. It does not settle in the fine lines around my eyes and it keeps my skin dewy and protected all day long. I am a senior lady, but it would work for any age. Thanks Jamie for keeping us looking our best.
Love my CC cream
I love this product. It gives the full coverage and I don't look like I have a face full of make-up...it's a more natural look.
Love it Perfect in fact for me
This product came in a Special Value IT product with the blush, eyeshadow and brushes. I was a little hesitant about getting the Medium shade, but Oh am I glad I did. My skin is very fair. But I don't have Ivory skin color. I always had a problem finding a shade that was light enough but not yellow. My skin tone is a light pinkish beige but not orange or yellow beige. The medium shade of this CC cream is perfect. So glad there is no yellow in this at all. It seems to be on the pink or peachy side of medium beige. And I would say it is a light beige and not a brown beige. I am so glad I found this cc cream. I wear it alone, without other foundation. It remains dewy moist and never creases.
Although I didn't find that it covered a couple of spots, I love this foundation, especially because of the 50 SPF. I have very sensitive and reactive skin and this doesn't bother me at all. Introduced it to a friends and she wants it. I found one little squirt can do my entire face. I do NOT put makeup on my neck but I do moisturize that has an SPF in it.
Best cc cream ever
I love this product and will never go a day without it.
best foundation ever
I love, love ,love this product. It covers my age spots really well and is very natural looking.
This product really is THE perfect foundation replacement, just enough coverage and a very natural look. The best protection, anti-aging, everything product. My skin is a bit dry so I do use a very light moisturizer underneath. If you have normal or oily skin this would be great on its own.
At 50+ I had to stop using my forever fav mineral foundation because it was making my skin too dry. I was doing better with a tinted moisturizer, but felt I needed just a bit more. When I discovered IT cosmetics I tried the eye shadow first and loved it. I kept watching QVC whenever IT was on and decided to try this CC cream next, then the bronzer and highlighter...best products ever.
THANK YOU for creating fabulous products for aging skin and not just something that is really for 30somethings that might work for more mature skin. Although I must say, my top 3 are also great for my 30something daughter and teen grand-daughters. We all LOVE Jamie and IT!
I'm a believer!
I am sometimes skeptical of the sales pitch used to sell products on QVC. When I decided to purchase this item, Jamie Kern Lima and the QVC host said that people will compliment the users of this product about how gorgeous their skin looks. I thought, "Yeah, right," since in my 58 years on the Earth, I've only been complimented on my skin a few times, mostly after I had half a dozen laser treatments on my dark spots 7 or 8 years ago.
Well, imagine my surprise and delight when I recently ran into a former colleague who promptly said, "You have gorgeous skin! What are you using?" I couldn't believe it, and I happily supplied the name of the product and where I bought it. It works, ladies. I still have some dark spots on my face, but you really can't see them when wearing this product. The scent is light and fresh, and it reminds me of freshly squeezed limes. It also feels light on your face, too. I actually hate wearing foundation all day, but this product is easy to wear. You don't need a lot either to cover your face. I use the light, and I have medium brown hair and hazel eyes. I was so great to get a compliment about my skin!