IT Cosmetics Liner Love Waterproof Gel Creme Liner & Tightline Brush

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What is it: Liner Love Waterproof Anti-Aging Creme Gel Eyeliner gives you eye-enhancing, saturated, rich color with lash-loving waterproof wear--even after 12 hours. It's truly your ever-lashing love! And the Heavenly Luxe 10-in-1 Tightliner Brush is the perfect tool to easily and effortlessly create your desired eye look.

Who is it for: Anyone who wants rich, luxe eyeliner color without tugging on the delicate eyelids; anyone who wants antiaging benefits while nourishing lashes; anyone who wants a naturally pretty look using skin-loving ingredients that last--even after 12 hours; and anyone who wants an easy-to-use, 10-in-1 liner tool.

Why is it different: Liner Love gets to the root of your lashes! This innovative formula is designed to impart eye-enhancing color with lash-loving waterproof wear. Good-for-you ingredients--including No-Tug Technology, Lash Enhancing Peptide, collagen, and vitamin serum--nourish your lashes with each application, all without pulling or tugging on the delicate skin of the eye area.

How do I use it: Using gentle strokes, glide Liner Love along the upper, lower, or inner lash line to enhance and define your eyes. The creme-gel formula glides on smoothly and effortlessly, giving you waterproof wear. Reference the how-to guide that accompanies the Tightliner Brush to create additional looks. Wash your brush after each use to keep soft.

From IT Cosmetics(R).

  • Includes 0.12-oz Liner Love Waterproof Anti-Aging Creme Gel Eyeliner and Heavenly Luxe 10-in-1 Tightliner Brush
  • Black: a rich matte black shade
  • Espresso: a true black-brown shade
  • Midnight Navy: a rich navy blue shade
  • Rich Plum: a deep purple shade
  • Silk Taupe: a universal, golden-based khaki shade
  • Imported

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Reviews & Community QA

IT Cosmetics Liner Love Waterproof Gel Creme Liner & Tightline Brush is rated 3.3 out of 5 by 566.
Rated 5 out of 5 by from Best Eyeliner EVA I have always used a pencil liner and never had a second thought to try a gel liner. Well, my daughter loves the liquid and gel liners so I got a wild hair and bought this for my first gel liner. It came in yesterday so I tried it out this morning and WOW!!!! Why have I been wait to try this??? This stuff is awesome. It is soooo smooth, sooo soft, and sooo easy. I'm kinda clumsy so I had my remover close by to fix and mistakes and never needed it. It went on so easily with not mess. I love it. It will now be my eyeliner.
Date published: 2017-02-17
Rated 2 out of 5 by from DRIES OUT Bought this twice. Each time the gel dried out quite quickly. Otherwise, when fresh and new it spread on easily and made a nice line.
Date published: 2017-02-11
Rated 5 out of 5 by from LOVE This goes on so nicely. Very very happy with it that I ordered another color. The blue is awesome too!
Date published: 2017-02-11
Rated 2 out of 5 by from Great Brush! The brush is worth the purchase. But the liner is horrid. After application it dried in tiny clumps and it took 24 hours to remove it all ... not returning because I love the brush. I love it products ... just not this one
Date published: 2017-02-11
Rated 4 out of 5 by from Eyeliner has more PROs than it does CONs I purchased the black color gel eyeliner around the very end of April of 2016 and instantly got put on the waiting list until the last week of June when I had already forgotten all about it. I received a msg stating that my order had been shipped out and within a day or two it arrived to my address. This is by far the biggest supply of gel eyeliner to date that I've ever purchased. In the beginning it glided on so smooth and nice. I'd wear it for approx 18 hours a day without it coming off. It wouldn't smudge or run down my face, it was by far what I'd describe as perfect. I've used five other brands of gel eyeliner that came in little jars half this size and used them up with in 2 to 4 months after purchasing them. I do believe the size of this jar has something to do with it drying out. Since it is much larger than the ones I've used before, it last much longer and I believe that has a lot to do with how fast it dries out. I believe IT could solve this problem easily if they took the amount they offer in this 1 product and divide the contents between 3 smaller jars it could possibly eliminate the product drying out at a faster speed. That way you're not exposing the whole product to air all at one time and when you run out of the first jar, you open up the next and it would still be fresh. If that makes any sense because I might not be explaining it correctly but I believe my idea would work out.
Date published: 2017-02-06
Rated 3 out of 5 by from Waterproof Gel Liner I purchased the taupe color. Very pretty. I have to say it was a bit dry, so I put a drop of argan oil on it. It then applied like a dream. The brush is good. Once the liner had a little moisture it was great. IT needs to work on that!!
Date published: 2017-02-05
Rated 1 out of 5 by from Cannot Recommend I love IT products, this is the first product I found fault with. First I used the brush provided, it is stiff & not gentle for the eye area. Prepped my eyes for application & the gel was very dry. The line I made flaked & adding more only made it worse. Used my own brush & it went on better but still flaked, no I am not heavy handed. The taupe color is really nice. This formulation just did not work for me.
Date published: 2017-01-31
Rated 1 out of 5 by from worst eye gel ever!! This was dried out the moment I opened it. Don't waste ur money!!
Date published: 2017-01-26
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