IT Cosmetics Line & Brighten Anti-Aging Gel Waterproof Eyeliner Duo

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What is it: Utilizing cutting-edge antiaging technology, new Automatic No-Tug Waterproof Gel Eyeliners glide on saturated, rich color without tugging on your delicate eyelids! This duo pairs rich pigmented color with a soft, illuminating highlight for the perfect eye look--day or night! Developed with plastic surgeons, this new formula is infused with skin-loving ingredients to make your eyes appear younger looking.

Who is it for: Anyone who wants rich, luxe, long-lasting, waterproof eyeliner color and an illuminating highlight without tugging on the delicate eyelids. Anyone who wants their most naturally pretty defined eyes. Anyone who wants the look of eight hours of sleep! Anyone who wants antiaging benefits plus 12 hours of wear.

Why is it different: This antiaging gel formula is waterproof for up to 12 hours of wear! You can easily apply rich pigment to your lids no matter your eye color or shape. One pencil is a rich, saturated color of your choice and comes paired perfectly with the highlight pencil to give an eye-opening look in seconds.

How do I use it: Use the Automatic No-Tug Waterproof Gel Eyeliners to define the inner/outer rims of your eyes or use above or below your lash line. For a fine line, draw a line as close to your upper and/or lower lashes as possible. To create a flattering eye shape, extend the line slightly at the outer corner. For a sultry or smoky look, use the first few minutes of play time to smudge liner before it sets. Use the highlight shade in conjunction with your color selection to enhance any look seamlessly, or wear alone for a soft, subtle touch of illumination and light.

Tip: Apply the highlight shade to your inner rims and to the inner corners of your eyes for an eye-opening look. Remove with waterproof makeup remover.

From IT Cosmetics(R).


  • 0.017-oz Automatic No-Tug Waterproof Gel Eyeliner in Black, Brown, or Plum
  • 0.017-oz Automatic No-Tug Waterproof Gel Eyeliner in Highlight

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Reviews & Community QA

Rated 3.4 out of 5 by 285 reviewers.
Rated 2 out of 5 by Disappointed As an IT girl, I'm sad to report that this is a product I would never recommend! It doesn't go on smoothly...it skips. I decided to write a review today, because once again I tried to use and the same thing. 10-29-16
Rated 1 out of 5 by Dissapointed I love IT cosmetics but was very dissapointed with this eye pencil set. I used it maybe 10 times and the pencil is gone. The pencil is completely empty. A big waste of money. 10-24-16
Rated 5 out of 5 by Liners that last! I have never used eye or lip liners that have lasted like these have, and I have used many over the years! The eyeliner doesn't budge, and the lip liner never has to be reapplied. They are so easy to use and the results are simply beautiful! I am thankful to have found such outstanding products! 10-07-16
Rated 1 out of 5 by Disappointing! The first couple of times I used it, Ithought it was great. Unfortunately the next time I used it, the gel eyeliner seemed to have dried out and the product broke off. I tried sharpening it, and that didn't work. It broke off. There were two eyeliners in the order, so I tried the other one with the same result. Unfortunately I didn't try the product right away and my 30 days had passed and I couldn't return it. I have purchased some of the other IT products and was very pleased. I was shocked by the gel eyeliner lack of quality. 09-28-16
Rated 5 out of 5 by Really cry-proof I have always looked for a waterproof eye pencil that didn't need to be sharpened so I loose product. These pencils are waterproof and glide. . Expensive but worth the money! 09-28-16
Rated 1 out of 5 by Dries Out With Hardly Any Use I purchased a set of these eyeliners. I found that these eyeliners dry out and you can't use them after a short time. They were a waste of money for me and will go straight in the trash because it's too late to return them. I found that the cheap eveliners at Ulta are better than the IT eyeliner. Especially for the price. Disappointed, and a waste of hard earned money. 09-22-16
Rated 1 out of 5 by Blink....and you'll miss it Not worth the price. Decent product but was gone in a "blink". In less than two weeks, and not wearing it everyday, it was GONE! I wore it lightly only a few times. Very dissappointing. 09-18-16
Rated 1 out of 5 by Terrible This product was a huge disappointment. The liner is hardly what I would consider a gel. It feels more like a pencil and a hard one at that. It is true that when I finally was able to mark my hand with it, the mark was hard to remove. Nevertheless, I would never be able to line my eyelids with such a hard pencil. This product was not at all viable for me. 09-07-16
  • 2016-10-30 T08:54:06.357-05:00
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