IT Cosmetics Hello Lashes 5-in-1 Volumizing Mascara Duo

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What is it: Developed with leading plastic surgeons, Hello Lashes 5-in-1 Treatment Mascara revolutionizes and takes the place of five products--volumizing mascara; conditioning, hydrating lash primer; lash-enhancing serum; lash tint; and a lash comb/curler! Hello Lashes offers the blackest of black color that lasts and doesn't flake or fade. The triple-brush lengthens, curls, and separates lashes, while the innovative Magic Wand lash ball detailer tip is designed to reach every last inner and outer corner lash.

Who is it for: Anyone who wants to fall in love with their lashes again; anyone who wants a 5-in-1 multitasking mascara; and anyone who wants thicker, longer, fuller-looking, amazing lashes that they just can't help but say hello to every morning!

Why is it different: Hello Lashes 5-in-1 Treatment Mascara utilizes technology to infuse a blend of lash-enhancing and conditioning ingredients, including peptides, collagen, proteins, acai, jojoba, green tea, and vitamins A, C, E, and B5. Hello Lashes is paraben-free, fragrance-free, phthalate-free, and sulfate-free.

How do I use it: Starting at the base of your lashes, hold the brush horizontally, then wiggle and sweep the brush up and through to the tips. Next, use the lash ball detailer to add length, volume, and separation to your lower lashes as well as your inner and outer corner lashes. For a more dramatic look, add additional coats. It's easy to remove using soap and warm water or eye makeup remover.

From IT Cosmetics(R).

  • Includes two 0.33-fl oz Hello Lashes 5-in-1 Treatment Mascaras in Black

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Reviews & Community QA

IT Cosmetics Hello Lashes 5-in-1 Volumizing Mascara Duo is rated 3.3 out of 5 by 1759.
Rated 5 out of 5 by from Doesn't clump I will continue to purchase this mascara. It doesn't clump. I love the tip at the top where you can fill in your lashes vertically. Some of my lashes tend to clump together near the outer corners so if i use the main section of the wand I end up with more of a blob in that section. I do also appreciate the comfort of holding the wand. It doesn't slip in my hands due to the textured covering.
Date published: 2017-06-07
Rated 5 out of 5 by from Lovely lashes I love this mascara, great coverage, lasts all day, makes lashes look longer.
Date published: 2017-05-27
Rated 5 out of 5 by from AMAZING I just got my order yesterday. I used this wonderful mascara for the first time. And I have to say it is the best mascara I have ever used, Goes on so easy. Makes your lashes so full and long. And that little deal on the end of the brush is so perfect for the bottom eyelashes. Then when I use my Philosophy Purity to take it off at night, it comes out so easy. I would HIGHLY recommend this product. Ladies it is the best
Date published: 2017-05-20
Rated 2 out of 5 by from Quality issue Bought this mascara from It cosmetics because of the unique brush,however in my first order one of my tips was none exsistant .I didn't say anything but even the second order came with both ball tips missing on the mascara I had to send them back.The formula seems o.k. but mine dried out pretty quickly. I've been hesitant to buy from this line because of this bad experience. If only the products were consistent. Please reassure your customers that you are at least aware of the problem and that you will look into it.Without such reasurranc I'm not sure I would ever buy again.Thanks
Date published: 2017-05-19
Rated 3 out of 5 by from Bummed I love IT cosmetics, but I am very disappointed in this mascara. I've been struggling with the mascara on my bottom lashes coming off on the skin under my eyes. I was hoping that this would solve that problem and that much it did. What I'm disappointed with is that I have pretty awesome eyelashes naturally and thought I was bound to have fabulous results like they show with the models. What I ended up with is my lashes clumping. And forget putting more than one coat on, it only makes it worse. Even if you use a lash comb and comb through the first coat. The brush takes a little getting used to because the straight portion of the brush only has bristles in about four rows around the brush, not all the way around it. So, if you don't turn it just right you're not putting anything on your lashes because you're not in a section of the brush that has bristles. I really wanted to love it, but for the money, I won't buy again.
Date published: 2017-05-14
Rated 5 out of 5 by from Great Purchase Love this mascara! Goes on great and doesn't give me raccoon eyes . Doesn't irritate my eyes either.
Date published: 2017-04-02
Rated 5 out of 5 by from I LOVE THIS MASCARA!!!! This is truly the best mascara I have ever used! It is not waterproof, so if you plan on crying, it will run. Aside from that, my lashes feel nourished and are growing back in after using other formulas that dried them out, causing them to break off and fall out. I have been using this religiously for a few months, and my lashes are even longer! HIGHLY RECOMMENDED!!!!
Date published: 2017-03-11
Rated 5 out of 5 by from Fantastic....Wish waterproof version was available I am 58 years old. I have always used waterproof mascara because my eyes tend to water quite a bit due to allergies & contacts. I have tried every drugstore & high end mascara there is and that is not an exaggeration. I always end up back with Diorshow waterproof. I tried this mascara a while ago; but, missed having waterproof mascara. I did absolutely LOVE the applicator with the ball tip. My lashes are short & thinner than they once were. They also couldn't be straighter if I ironed them flat. I always use an eyelash curler before immediately applying my mascara. Still, my lashes do not stay curled. But, when I use this mascara after using the eyelash curler, I have much better results. I believe it's the combination of the product & the applicator with it's ball tip. I still use my eyelash curler. Next, I remove the Hello Lashes mascara applicator from the tube. I wipe any excess mascara off the tip & back into the top of the tube. This helps to avoid clumping. I hold the applicator lengthwise against my eyelash roots and wiggle it a bit while stroking upwards to ensure the fullest coverage possible. Then, before the mascara can dry, I turn the applicator perpendicular & use the ball to really lengthen & curl my lashes. The results are outstanding. My lashes look thick, long, & curl upwards instead of sticking out straight. If I should get a little clumping, I simply use a clean mascara spoolie brush to sweep away the excess mascara. I then apply the mascara to my bottom lashes using the lengthwise technique first & then using the ball tip to bring my bottom lashes down. The ball allows me to reach even the tiniest of lashes. I do wish It Cosmetics would make a waterproof mascara with this applicator. Until they do, I'll simply keep my waterproof mascara & apply it as a seal over this mascara. I've read reviews on other sites complaining about this mascara being clumpy. As with any mascara, if you leave too much on the applicator, you will get clumping. So, just swipe off the excess before applying. Negative reviews like that annoy me because the reviewer could easily have prevented the clumping. Seriously, a little common sense goes a long way. I actually read a 4 star review on a clothing item today. The person raved about her purchase. She then deducted 1 star because she wanted more color choices. That deduction reflects negatively on the product she loved. That negativity lowers the overall star ratings & could affect people's decisions on buying. While I truly wish this was available in waterproof, my review is written on Hello Lashes 5-in-1 Mascara which is not waterproof. I knew that when I bought it. It is the best nonwaterproof mascara I've ever tried. It has the absolute best applicator I've ever used when used correctly. So, swipe off the excess before you apply. Trust me. You're going to love this. Give yourself a chance to get comfortable with this applicator. Anyway, I have the Hello Lashes mascara duo on autoship. A single tube costs $24 in stores. Two tubes cost $29 on QVC. Thank you QVC and It Cosmetics for a fantastic product at an incredible value. I would love to give this to my 3 grown daughters as a gift. But, they will only use waterproof mascara. Please, please, please come out with a waterproof version of this product.
Date published: 2017-03-06
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