IT Cosmetics Confidence in a Compact SPF 50 Foundation w/ Luxe Brush

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Confidence in a Compact is the first-ever solid serum foundation from IT Cosmetics. It's your antiaging serum, full-coverage foundation, and SPF 50 sunscreen all in one easy step. When you use Confidence in a Compact for full coverage, you'll see beautiful skin instantly. Formulated with hydrolyzed collagen, ceramides, squalane, and hyaluronic acid, the serum-thin consistency feels completely weightless on your skin!

This is the first complexion product in the Confidence line and is paired with the Heavenly Skin Skin-Smoothing Complexion Brush for effortless application and the look of your most beautiful skin!

How do I use it: For your most beautiful skin, just swirl the Heavenly Skin Skin-Smoothing Complexion Brush or the included sponge into your Confidence in a Compact. This motion activates the solid serum technology, transforming the solid formula into an ultra-lightweight serum foundation that becomes one with your skin. So easy to apply--simply buff onto your skin.

From IT Cosmetics(R).


  • 0.63-oz Confidence in a Compact Serum Foundation
  • Heavenly Skin Skin-Smoothing Complexion Brush

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Reviews & Community QA

IT Cosmetics Confidence in a Compact SPF 50 Foundation w/ Luxe Brush is rated 3.7 out of 5 by 679.
Rated 5 out of 5 by from Best foundation and brush! I usually go to the beauty counter at the department store for foundation because I do not trust myself to figure out a good match, but since I last spent $99 at the store, (yikes!) I took a risk. I love this foundation so much! It goes on so easily and light with the brush that is included. I get the spf I need, as I have fair skin, and I have worn it almost every day for 2 weeks now and no breakouts! I cannot say enough about this product. I saw other reviews about some shades having an 'orange' tint but I think they just needed to go lighter, this is definitely not orange, its a perfect match for me. I purchased "light" shade based on what I've been getting at the department store. Highly recommend.
Date published: 2018-04-20
Rated 3 out of 5 by from Wrong color I’m not sure why I ordered this compact in medium as I am fair. It looks orange on me. I am a lover of It products, so disappointed in this one. Can’t return it as I ordered in November and just getting around to using it. I think I must have ordered medium at the hostess’s suggestion of what works for who?
Date published: 2018-04-19
Rated 5 out of 5 by from THE BEST If you haven't tried it. DO IT. It's the best makeup I have ever had. You won't regret it. Just match to your skin tone and you will fall in love!!
Date published: 2018-04-19
Rated 5 out of 5 by from Nice Product I don't remember if I got this in a set or separately but when I finished whatever I was using before this and tried it - I haven't turned back. It was great for this past winter in covering red, broken capillaries but being lightweight and soft on the skin. Not a powder and not thick. Also it does moisturize and isn't icky rub off on clothes. Coming back for a summer color.
Date published: 2018-04-17
Rated 3 out of 5 by from It foundation This foundation did provide full coverage but the color was much darker ... more orange than the usual foundation I use in the same color. I need to use 2 shades to get my perfect match. It does not cake and glides on smooth. You truly do not feel like you have foundation on. It does not compare to my favorite cc cream illumination. The brush is wonderful and makes application easy. I’m still not sure if I will keep it on auto delivery.
Date published: 2018-04-17
Date published: 2018-04-15
Rated 2 out of 5 by from It foundation I was so excited to try this. As soon as I received it i tried it on. It made my face look orange and I always wear a medium. I also found it to be much to heavy. I didnt return it because i do love the brush it came with. This just seems to go on to thick and has an orange tint.
Date published: 2018-04-15
Rated 4 out of 5 by from Great Product I don’t like to spend a lot of time on makeup in the mornings. I don’t like the feel of heavy foundation but I do have some redness and dark circles that require coverage. The promise of a solution to both of these problems was what drew me to purchasing it. It did what it promised. The only negative I find is the amount of product for the price. The packaging is beautiful but it’s a little excessive and misleading in terms of how much product we get. I say trim down the packaging and increase the volume and then it would be a perfect buy.
Date published: 2018-04-15
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