IT Cosmetics Build-A-Brow 24hr Waterproof 5 in1 Creme Gel Stain w/ Brush

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If Sold Separately: $48.00

or 5 Easy Pays of $6.00

+ S&H and tax

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What is it: Build-A-Brow Waterproof 5-in-1 Creme Gel Stain combines five different technologies that help you to create, shape, and define your eyebrows. It's your building fibers, taming creme gel, fill-in powder, and long-wear stain all in one step! This waterproof, 24-hour-wear, budge-proof formula is housed in a glass jar with a specially designed lid.

Who is it for: Anyone who wants to create natural-looking brows that last, even if you have sparse or missing brows. Anyone who wants to add color and tame brows in one step. Anyone who wants natural-looking brows that help to create a perfect frame of symmetry for the face.

Why is it different: Utilizing cutting-edge technology unique to IT Cosmetics, Build-A-Brow is infused with brow-enhancing ingredients. It adheres to your skin to help create the look of real hair even where there isn't any. This long-wear stain is waterproof and budge-proof to last. Build-A-Brow coats every brow hair and mimics the look of real hair on the skin where brows are sparse or missing. The brush does the work for you, hugging each hair with its unique fence shape, helping to create the natural look of real hair.

How do I use it: Using the dual-ended Heavenly Luxe Build-A-Brow Brush, apply soft, feathery strokes following your natural brow shape, filling and building sparse areas. Once you have achieved your desired look, lightly brush through brows with the spooled brush end for a natural-looking, polished finish. You'll have a few minutes of playtime before Build-A-Brow sets in place, giving you waterproof, budge-proof, beautiful brows to last. It's your brows but better!

From IT Cosmetics(R).


  • 0.12-oz Build-A-Brow Waterproof 5-in-1 Creme Gel Stain
  • Heavenly Luxe Build-A-Brow Brush
  • Imported

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Reviews & Community QA

IT Cosmetics Build-A-Brow 24hr Waterproof 5 in1 Creme Gel Stain w/ Brush is rated 3.8 out of 5 by 1202.
Rated 5 out of 5 by from Love it Love it. Easy to apply stays on all day. Very happy I found this product it really makes my eyebrows look great.
Date published: 2017-11-04
Rated 5 out of 5 by from So glad I found this! This is perfect for scattered light brow hairs and for those who have sensitivity to dye products!
Date published: 2017-10-27
Rated 5 out of 5 by from Best brow purchase ever! Color blonde is perfect, im blonde with low lights and it's not too dark. Just right, never fades or smudges and the brush is better than any other brush, and I've tried them all!!
Date published: 2017-10-25
Rated 4 out of 5 by from IT Build a Brow I loved the product, but I never received the brush - I had to go to a local drug store to buy one because even though I called and requested that QVC send the brush to me (since it never came in my original order), I have yet to receive it.
Date published: 2017-10-23
Rated 2 out of 5 by from drys up too quickly I did not write a review when I first got this product. I have had it for six months plus now. It was a good product when I first recvd. it. Since I do not wear make up every day, it just really sat there for about a month. When I went to use it, it was totally dried up. Cracked, etc. It was tightly sealed no it was not left open at all. So if you use it daily, that is fine, but if you leave it for awhile do not be surprised if it dries up quickly. I love It Cosmetics products, but there has to be a way for this not to dry up so quickly. This also does for the potted eyeliners. Sorry Jamie, but I need to tell the t ruth.
Date published: 2017-10-08
Rated 5 out of 5 by from It cosmetics Love love love this product. Will order again once I get down near bottom, lol Great for Moms, teens, and older one too.
Date published: 2017-10-01
Rated 3 out of 5 by from Dries out I used this for a few weeks before I wrote this review so I could get the hang of it. Apparently, there is a learning curve with this item. I didn't find it that hard to use but I did find that it dries out very quickly. My container, which I keep tightly closed, is already almost unusable.
Date published: 2017-09-21
Rated 5 out of 5 by from Great Brows Love this brow product. It's about the only one that has a really good gray that truly blends in just right.
Date published: 2017-09-11
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