Rated 3.9 out of 5 by 404
Rated 3 out of 5 by budokongrrl Nice, but not for me
This is definitely less "messier" to use than the Joan Rivers Great Hair Day. It doesn't sprinkle powder all over the place. However, the color for me, I ordered the black, didn't really match my black hair. My hair is a "natural" brown-black and the powder is better suited for blue-black hair. The brown option would be too light. The Joan Rivers product is much more natural looking for my hair color. Also, maybe because the Joan Rivers product specifically says it's a "fill-in' powder and the Color Wow does not, the Color Wow is not as good as the Joan Rivers product for filling in thin spots, which is the primary reason why I use these types of products. I will re-order the Joan Rivers product, and stick with that one. So far, it seems to be the best product for me.
Rated 5 out of 5 by Suncoastlover Wow!!!
I am just elated over this product!!! I have very short, Salt/Pepper hair and due to surgeries just do not want to color my hair for a while. I received the Dark Brown today and tried creating low-lights around my hairline, in the cow-lick area and thinning areas. What a difference. My hair looks more youthful with depth and it did not take a lot. That's when I thought... why not use the Platinum to high-light at my face to enhance what I already have...so I ordered that today. THEN...I used the dark brown for my eyebrows. I works great and does not smudge easily either! What a winner! Thanks so much!!! (P.S. I believe the trick to this to stay as close as you can to your natural color...pre-gray-days. I can still use the gray product by Joan Rivers in my crown area for those pesky cowlicks..)
Rated 5 out of 5 by mattag Best Ever!!!!
This product covered gray/ white roots in seconds. I have light auburn hair and this product worked like a dream. I will NEVER be without it.
Rated 5 out of 5 by ShellyS Great Product
It really covers the gray very well and it's very easy to apply - I will definitely reorder this item!
Rated 1 out of 5 by Brook Joan Rivers Powder Beats This Hands Down
The Brush Does not apply the powder well no matter how many times you go over.
All the hype was in advertising only.
Don't waste your money .
Rated 5 out of 5 by cloud dancing Auto-delivery ---Please !!!!
Very pretty coverage. This looks really great on and it makes it look believeable. This helps in between hair coloring. I try to hold off as long as I can before my next hair color and this gem will do the trick. Please put this on auto-delivery for us gals who want to look pretty with this great cover up. Good buy and great product to boot. Many thanks for helping me look younger. :)
Rated 3 out of 5 by dealership Disappointed
I like the Joan River's product much better. I don't think Color Wow covers as nicely as Joan's product. Money wise I believe JR product is a better deal.
Rated 5 out of 5 by mjep432 WOW is right!!!
My natural hair color is medium/dark brown but I started going gray when I was 19 (I'm 43 now) and have been a slave to my hairstylist every 5 weeks. I saw this on QVC and figured I'd give it a try. It covers my gray very well at my crown and temple areas. Took me a few applications to get it right. I now feel much more confident in between hair appts. Best part is it doesn't come off until you shampoo it out. Love it!!!!
Rated 5 out of 5 by spent2much Very good coverage
This product worked really well for me. I have fairly light blonde hair and I bought the platinum blonde. I mainly used it in the part line and it covered great for me. (My hairdresser sells it, too... for $7 less and no S&H.)
Rated 5 out of 5 by Cyndlou NO ONE CAN TELL I'M COVERING GREY
Co-workers don't know I have grey hair. WOW really helps cover my roots between salon visits.
Rated 5 out of 5 by Yorkigirl coverage beyond expectation
I was using Rita since it first came out.. Thought it was great until I tried this product! Wow doesn't begin to describe the soft natural coverage of this WONDERFUL PRODUCT. I have medium brown hair with carmel highlights. The light brown was the perfect match for me.
.. There is no wax like feel on the hair like the last product I was using for many years. I hated that but found no alternative for good cover except NOW with WOW!
QVC offers the BEST PRICE of any retailer out there. BUY IT HERE !
Rated 4 out of 5 by jerseygirl549 Color Wow in Red
I really like this product as it covers my gray roots well, but I have auburn hair and the light brown is too dark. When are you going to carry "Red Color Wow Root Cover" as it is available on Amazon.com??? Please get the red in soon. Thank you.